tag:blogger.com,1999:blog-6072420181476584961.post7252361762319968065..comments2023-11-05T04:01:12.146-05:00Comments on Ad Aged: Goddamn it! Be happy.george tannenbaumhttp://www.blogger.com/profile/10974259094860905139noreply@blogger.comBlogger6125tag:blogger.com,1999:blog-6072420181476584961.post-33796328554607294942010-08-11T00:48:49.468-04:002010-08-11T00:48:49.468-04:00I know George. He certainly fights hard to move up...I know George. He certainly fights hard to move up the food chain in order to deliver more than just an ad. If you look at most of the highly successful campaigns, and actually award winning campaigns, historically as well as recently, they have indeed been more than just an ad. Not considering the self serving award winning scam ads that have dragged our industry's reputation down.Tore Claessonhttps://www.blogger.com/profile/04978163002830730401noreply@blogger.comtag:blogger.com,1999:blog-6072420181476584961.post-75295564761724676702010-08-10T14:34:51.547-04:002010-08-10T14:34:51.547-04:00Naw, Anonymous 3, I disagree. We have to get heard...Naw, Anonymous 3, I disagree. We have to get heard--that's our job, to insert and assert value so that the client turns to us.<br /><br />I amn't the most successful guy in the business, but I'm going down not delusional but fighting.george tannenbaumhttps://www.blogger.com/profile/10974259094860905139noreply@blogger.comtag:blogger.com,1999:blog-6072420181476584961.post-14657583135813194152010-08-10T13:46:20.888-04:002010-08-10T13:46:20.888-04:00My job is to do ads. Nobody in my agency wants to ...My job is to do ads. Nobody in my agency wants to hear my opinions or insights. The days of creative people having any influence are long gone. But some of us are still delusional enough to think we're all that.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-6072420181476584961.post-73646190647899483782010-08-10T10:18:29.555-04:002010-08-10T10:18:29.555-04:00George
In an ideal world , yes. In reality, that ...George<br /><br />In an ideal world , yes. In reality, that rarely happens.<br /><br />Not that one shouldn't try.<br /><br />In the 21st century, branding is even more f*cked up than ever.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-6072420181476584961.post-88393605020132857552010-08-10T09:44:52.793-04:002010-08-10T09:44:52.793-04:00Our job isn't to do ads. When we do our job we...Our job isn't to do ads. When we do our job well, we get high enough up the client food chain to influence brand behavior not just brand messaging.george tannenbaumhttps://www.blogger.com/profile/10974259094860905139noreply@blogger.comtag:blogger.com,1999:blog-6072420181476584961.post-25423745413997263642010-08-10T09:37:57.915-04:002010-08-10T09:37:57.915-04:00George
As a sometime visitor to your blog, Im awl...George<br /><br />As a sometime visitor to your blog, Im awlays entertained by your righteous indignation about the industry in which we toil. That said,its commerce not art that were engaged in. Its a heady, and sometimes nauseating, mix of smart and ignorant people, overpaid and underpaid agency hacks and true talent, a consumer who often doesnt care nor pays attention and an economic backdrop that has little to do with marketing hoopla. I applaud your indignation but am cognizant of the absurdity of our biz.<br /><br />JamesAnonymousnoreply@blogger.com