Monday, July 19, 2010

Copy. A poem.

When they come, they will whisper.
They will hedge.
They will smile.
Like undertakers.
They will say ‘we’re not sure about this.’
‘What do you think?’
They will express concerns.
They will say they have a feeling.
Something they heard in the hallway.
Or over dinner.
Or during a focus group.
Something feels a little off.
Can’t you make this one little change?
It makes us uncomfortable.
Nervous.
Please.
We have concerns.
Can’t you please ‘fix’ these couple things.
We have some ‘nits’ they’ll laugh.
Minor changes.
Just these few fixes and everything will be all right.
Can’t you please?
We
have
concerns.

2 comments:

  1. As Helmut Krone said, "If you can look at something and say "I like it" then it isn't new."

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