Friday, November 30, 2012

Making ads.

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If you listen to the news--at least the news on National Public Radio--you realize how little of it is actually news. There are fund-raising...
2 comments:
Thursday, November 29, 2012

Pulling strings.

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I am reading a new book by the famous mathematician and scientist Benoit Mandelbroit, it's called "The Fractalist: Memoir of a Scie...

Cheap is cheap.

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Think of what we endure all to get the "lowest price." Non-existent service. Nuisance fees. Horrible products. No innova...
1 comment:
Wednesday, November 28, 2012

Sin.

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The worst sin you can commit in advertising today is not to do something boring. The worst sin you can commit in advertising today is not ...

Baffled. And the three types of brands.

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Just a couple days ago a Forrester Study was released that rated the "top Customer Engagement Agencies." It rated a dozen or so CE...
Tuesday, November 27, 2012

The future is NOW!!!!!!!

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For well-over a decade now we have heard about the one-to-one future. A future in which if I am a left-handed, Republican, scuba-diver who l...
1 comment:

We're all writers.

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As a society we have eliminated generalists in favor of people who specialize in a narrow band of "expertise." We see this most ...
1 comment:
Monday, November 26, 2012

The busiest online shopping day of the year.

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"I went to the mall," Uncle Slappy began without even saying his customary "Hello, Schmendrick." "I went to the mal...
8 comments:
Saturday, November 24, 2012

A problem with my Time-Warner.

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Over the years we have all been folded, spindled and mutilated by various marketers. These marketers have set up oxymorons they call "C...
Thursday, November 22, 2012

Jew.

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