Dear Account People,
I'll make this simple for you.
You often ask me (since I'm the one who actually creates and produces all the customer-facing work on our account) if "there's anything you can do for me."
Well, yes, now that you ask, there is one thing.
You can filter.
The ratio of dumb requests, comments and meetings in today's world is roughly 100 to one smart one. Rather than passing all that dumbness onto me, I'd like you to spend 35 seconds or so thinking through what's being said or asked.
If you know the request will make those little veins at my temples dance like Isadora Duncan, don't just pass it onto me. Try to use your gifts and shield me from it.
If the client hands you a 10-lb. bag of shit, try to remove eight pounds from the bag before you pass it along to me.
Not only will doing so make my life easier, our work will be better and I will stop thinking of ways to feed you into the paper shredder.
