George Tannenbaum on the future of advertising,
the decline of the English Language and other frivolities. 100% jargon free.
A Business Insider "Most Influential" blog.
Tuesday, September 23, 2008
Advertising by the pound.
I just heard about an RFP being rejected by a prospective client because the agency deck went over the prescribed weight limit.
They're firing all heavy weight creative directors.
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