Sloppy thinking. Bad writing. Part 9,342,384,505.

The other night on the way home I saw a restaurant on 6th Avenue with the following tagline: "Food for the five senses."

"See" I get. "Taste" I get. "Smell" I get. But "Touch" I don't get unless they serve only apples, grapes and popcorn. And "Hear" is even more inscrutable unless they specialize in Rice Krispies.

Then, I saw this copy in a banner ad:
"Show your __________ and enjoy complimentary access to participating airport clubs when you fly."

Two issues:
1. When I'm flying, I can't enjoy an airport club. I'm generally in an aging aircraft.
2. And when I'm not flying, I ain't hanging around airport clubs, i.e. "Hey, honey, we have nothing to do tonight, why don't we head over to JFK and hang in the Ambassador's Club and eat Triscuits."