George Tannenbaum on the future of advertising, the decline of the English Language and other frivolities. 100% jargon free. A Business Insider "Most Influential" blog.
Thursday, October 23, 2008
Wanted: A new element.
Yesterday in my contrarian fashion, I did something that today is virtually unheard of. I opened a bank account. I wanted a place to park some dough until the time came that I had to pay taxes (buy weapons) with it.
Here is the choice that confronted me.
Do I want ________ Banking?
Or _________Banking Plus?
Or _________Banking Premium Plus?
Or _________Banking Premium Plus Platinum?
Holy Hyperbole, Batman!
After about two hours of deliberation I opted for ____________Banking Premium Plus Platinum Titanium Mercurochrome, now with Palin-ium for, "The best bankin' you betcha, wink."
Can't someone just give me a leatherette bankbook and a hearty handshake?
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