I was browsing different agency websites--call it schadenfreude, and I came upon this on one interactive agency's site. "North America Named Adweek's 2004 Agency of the Year."
Two things:
One: If you have a website, keep it up-to-date.
Two: Don't brag about things you did five years ago.
Might I add that the heading where they list this accolade is, "We are the largest, most awarded network in the world." Hard to believe when you're still highlighting your 2004 award.
ReplyDeleteI would also add a third item:
Don't list your agency's site as "under construction" for an extended period of time. Among other things, it doesn't say a lot for your ability to set and/or meet deadlines.