I was in a client meeting yesterday, a long client meeting, a long "let's talk over each other for two-and-a-half-hours client meeting" and at the end the client said this: "You know that 'if Microsoft created the iPod' video, that's us. Don't let us do that to the work you create."
OK. I thought.
And then I thought of Roy Grace's great definition of his job as a Creative Director, "I take out the garbage."
We'll see what happens. And if it gets me fired.
Brilliant.
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