George Tannenbaum on the future of advertising,
the decline of the English Language and other frivolities. 100% jargon free.
A Business Insider "Most Influential" blog.
Wednesday, August 17, 2011
Note to clients:
When you demand that every word, phrase and sentence be emphasized by making it bold or by mixing it hotter, nothing turns out to be emphasized except the portions you didn't emphasize.
George, Stan Freberg once did a parody of exactly that siuation. A radio commercial for 'Bloopers Soap' where (one take at a time) every word is emphasised. Eventually we hear what they can't, that when everything is emphasised, nothing is emphasised.
George,
ReplyDeleteStan Freberg once did a parody of exactly that siuation.
A radio commercial for 'Bloopers Soap' where (one take at a time) every word is emphasised.
Eventually we hear what they can't, that when everything is emphasised, nothing is emphasised.
Haven't seen the Freberg, Dave. I will look for it.
ReplyDelete