The "Quote-o-Matic."

With Ad Aged's "Quote-O-Matic," you can be instantly interesting and quotable in the advertising trade-press. Be ready for any question incisive reporters throw your way about virtually anything. Never be at a loss for words again.

Try these: 

• This was a team effort.
• A great creative idea can come from anywhere.
• This one was a labor of love.
• We captured the essential truth of the moment in a unique way.
• The challenge was to show _________ in a whole new light.
• We connected with our audience in a new and unexpected way.
• This is all about storytelling.
• We brought storytelling to a new dimension.
• It made us a little uncomfortable, but that’s the whole point.
• We’re taking the brand to the next level.
• It’s next-generation marketing.
• We’re starting a conversation.
• This campaign will force people to lean in.
• It’s not just a TV advert. We’re starting a movement.
• Millennials aren’t connecting with brands like boomers.
• Boomers don’t connect with brands like millennials.
• It’s all about mobile.
• It’s all about digital.
• It’s all about second-screens.
• We know people have an emotional connection to _________.
• We get thousands of messages a day, we had to make sure ours cut through.
• It’s a tongue-in-cheek approach against brands taking themselves too seriously.
• We used a distinctive film-making style.
• We let the product speak for itself.
• Families today are busy.
• People want a brand that can laugh at itself.
• Our customers aren’t just viewers; they’re engaged with our brand.
• This isn’t just about _______—we’re inspired by the world around us.
• We’re helping people navigate the breakfast process.
• We’re harnessing the power of word-of-mouth.
• We couldn’t have done this spot a year ago.
• It took bravery on the part of the client to run this spot.
• I’m humbled by the attention this spot has received.
• The holidays are a time of family and togetherness.
• There’s no more important message right now.
• The film shows how __________ can enrich our lives.
• We’re giving voice to people without a voice. 

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