Tuesday, September 27, 2011

Write we must.

video
About three times or maybe twice a year I am tapped out, I am in a slump. My work at work slows to a standstill. The easiest task becomes onerous. I slough assignments off. My synapses stop snapping.

Even my blog becomes difficult for me. Nothing strikes me as worth writing about. I can't seem to coherently string words together. I'm not astute. I'm not funny. I'm not even bitter.

I just suck.

Lately I've had a few of those days. I feel as dull as a moderate Republican.

When I was a kid when Con Edison used to plaster signs around their work sites that read, bluntly, "Dig We Must." The signs were Con Ed's way of saying they were doing essential work.

On days when I feel like I can't do anything, I think about those signs. Then I try to write something.

Even if it's as dumb as this.

--
PS. A very bright Interaction Designer just pointed me to the Saul Bass video above. It's Saul Bass. So, of course, well worth watching and thinking about.

8 comments:

Bukes said...

When are we going to see those spots you've been working on for a year?

geo said...

Bukes, I posted one a couple weeks ago.

Bukes said...

So you did.

Anonymous said...

Bukes its was the Ameriprise campaign you've seen but instantly forgot

start by doing something to recover from that hopelessly boring, dull, disastrous Amerprise campaign. DIg deep for something fresh, new . provocative. Otherwise resign yourself to feeling uninspired. Bad work has a hangover effect.

Ted

geo said...

Anonymous, what have you done lately besides criticize me without the courage to say who you are.

I had the courage to post work I know was not my best, not very good.

You don't even have spine enough to say who you are.

michael jacobs said...

George,

Stay true to your convictions, your intensity, and the Muse. Critics, especially Anonymous ones, are everywhere. Don the kevlar and fight the urge to respond. The industry might not be a true meritocracy but its not trench warfare. Our best work is ahead of us.

Cheers,

Michael

peggy said...

ted, tim, whoever you are, judging by your comments, you seem to be on a constant hangover.

geo said...

Thanks, Michael. You're a wise man. And happy New Year.

g