AD AGED: So you’re a CCO, a Chief Creative Officer?
CCO: No.
That’s what CCO used to stand for. The Agency model is dramatically different today.
My title supersedes Chief Creative Officer.
My title supersedes Chief Creative Officer.
AD AGED: I think I understand what you just said. Be that as it may,
what today does CCO stand for?
CCO: CCO?
Chief Confusion Officer.
AD AGED: What does your job as Chief Confusion Officer do?
CCO: I
speak.
AD AGED: You speak.
CCO: in
half and lemongrass. Vietnam. Cincinnati. Spot buy. Fractional.
AD AGED: Yes.
CCO: Fish
and bananas and the electrical grid.
AD AGED: Wait,
I’m confused.
CCO: Exactly.
I speak in cryptic and partial sentences that engender the exigencies of modal
parameters. In other words, Lesotho arm chair. See what I did there? I sew confusion. Ergo, my title.
parameters. In other words, Lesotho arm chair. See what I did there? I sew confusion. Ergo, my title.
AD AGED: Again, I’m confused.
CCO: That’s
ok. Just re-do everything
for tomorrow morning . Oh, one more thing.
AD AGED: Yes?
CCO: Umbrella porcupine drain-pipe.
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