Wednesday, March 19, 2008

Dumbest ad in the solar system.


Or at least the lunar system. A banner ad for a Lincoln 2009 MKS. The visual shows something that represents either the sun or the moon eclipsing something that represents either the sun or the moon. Then comes the headline:

"Something this awe-inspiring doesn't come along often."

This is a Lincoln. A car no one buys anymore. A car that is completely irrelevant to anyone under 65 or anyone who doesn't work for a car service. This is the kind of abject advertising stupidity that's contributed to Ford losing over $15 billion last year.

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