George Tannenbaum on the future of advertising, the decline of the English Language and other frivolities. 100% jargon free. A Business Insider "Most Influential" blog.
Monday, November 19, 2007
"Chevy. Gas-friendly to gas-free."
That's a headline of a banner ad I saw this morning from the liars at General Motors and their associated agencies. Let's be very clear here. GM makes more big monstrosities, including the Hummer, than any other automaker. They are not gas friendly in any way, shape or form, and they're even less likely to be gas free than my Uncle Morris after eating a second-helping of stuffed cabbage.
If you click on the banner ad, you go to a site that features a photo of a tree being hugged. Get it? GM loves the environment. Yet GM, and the rest of Detroit say they can't meet more stringent fleet mileage per gallon standards that the government proposes. They still put bigger and bigger engines in their cars--absurdly big engines. And they attempted to foist e-85 on us. A sham of an alternative fuel if there ever was one--it would bring us more pollution, more global warming and monopoly control over the fuel supply.
Liar. Liar. Market cap on fire.
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