Wednesday, November 7, 2007

It's not about Facebook.

It's about ideas. Facebook might have inside it a calculus that allows for intelligent tracking and ad serving, but that's not an idea any more than understanding that a billboard outside the Lincoln Tunnel will be seen by more people than one in Nowheresville.

Yes, social networks are important. Communities are important. But ideas are more important. It's that simple.

6 comments:

T said...

it remains to be seen if the communities will support being vehicles for advertising. or if the facebook will have to clutter with as much as they possibly get on the page without totally scaring away it's audience.

peter said...

Nobody knows an idea from a cheese sandwich anymore.

geo said...

Or as the account guys might say, "what kind of cheese?"

dawife said...

Cheese food, of course.

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