I’m writing this in the
last few moments before I turn 59.
Fifty fucking nine to put a point on it.
That’s right I have, I’m
more than a little saddened and chagrined to say, just completed yet another circuit
around the sun.
Being 59 in advertising,
well, you might just as well be a Stegosaurus or have sprung from the earth
around the same time as boulders.
On the one hand, I know
that when Mozart was my age, he was dead for 24 years. On the other, I know
creative people routinely produce some of their greatest work in their 80s or
even 90s.
Nevertheless, fuck.
I am as old as dirt.
Eisenhower was President
when I was born.
There were 48 states.
We had proper winters
back then with galoshes and snow.
Shit. We used words like
galoshes.
It’s not easy being
older than everyone around you, every day and in every meeting.
Even though I have an
abundance of energy and probably produce more work and solve more problems than
anyone, there are days when I feel positively Cro Magnon.
I suppose I could lose
some avoirdupois, dye my hair, sport a soul patch and a tat and start lying
about things. Maybe I’d last longer if I did. Maybe I’d feel less-estranged and
less the odd-man-out.
I could call co-workers ‘Brahs.’
And drink Pabst Blue
Ribbon the second-time-around, this time with irony.
But no.
As Popeye said, ‘I yam
who I yam.’
When they kick me to the
curb, or in the pained parlance of Willy Loman, ‘eat the orange and throw away
the peel,’ well, what can you do?
This is a business where
you’re old at 30, and I’m practically double that.
Eventually they’ll have
their way with me. They’ll tire of my idiosyncrasies and they’ll hand me my
walking papers.
I’ll be the old
gunslinger, going out not in a hail of bullets but with a whimper. Like
MacArthur, fading away.
Until then, I’m gonna keep writing.
With any luck, better
than anyone.
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