George Tannenbaum on the future of advertising,
the decline of the English Language and other frivolities. 100% jargon free.
A Business Insider "Most Influential" blog.
Friday, August 22, 2008
Two aphorisms.
Unfortunately, too often we live by these.
"If you can't raise your standards, lower the bar."
and
"We keep trying to idiot-proof our work and they keep making better idiots."
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