A response to "Bukes."

Bukes wrote the following to me:

"What's the answer? What are we going to do? Where are we going?! I'm hanging on your every word here, George. You've got this ad thing more figured out than 100% of the people I pass in the halls and I just need to know what happens next.

"Don't leave me hanging."

Here's what to do.
Here's what happens next.
Here.

Work your ass off.
When you feel stymied, unoriginal, thwarted, work your way through it.

When you feel bored, unappreciated, dull, work your way through it.

Work on work that works for you.

Work you believe in.

Be bull-headed but not rude.

Fight but don't be belligerent.

Be stubborn but not intransigent.

Work.
Harder than anyone else.
Screw what other people think.
Do what you think good is.

Find true friends.
A partner who will tell you when something sucks.
Widen your circle if you can find people you can respect.

Try new things.
But remember the old.
You can look at the old in new ways.