George Tannenbaum on the future of advertising,
the decline of the English Language and other frivolities. 100% jargon free.
A Business Insider "Most Influential" blog.
Once, while mastering at Soundtrack, I was instructed to go into the recording and swipe my hand across a magazine to record the sound. The effect made it into the spot, and I tried to get my SAG card for it, but they said no.
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