George Tannenbaum on the future of advertising,
the decline of the English Language and other frivolities. 100% jargon free.
A Business Insider "Most Influential" blog.
Saturday, February 7, 2009
Thank you, Somerset Maugham.
I came across this quotation some years ago and it's stuck with me. It has always seemed a handy way to describe those agency and/or client "human resources" who don't get it--you know, the bulk of people.
"She plunged into a sea of platitudes, and with the powerful breast stroke of a channel swimmer, made her confident way towards the white cliffs of the obvious."