Friday, January 16, 2015

Six more things that suck.

With a tip of the Fedora to JT.

1.   Calling an "idea,' content sucks. 
2.   Brainstorming with account folk sucks. you want to be in the ideas
      department, get a book together and show me you're my equal.
3.   Brainstorming with anyone before you've had a chance to think about
      the assignment sucks.
4.   Expecting senior level breakthrough thinking for $50 an hour sucks.
5.   Getting a brief that could apply to over a thousand products in a
       thousand different industries sucks.

6.    Having to actually point out shit like this when it should be obvious
       to a
nyone sucks.

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