Wednesday, March 12, 2008

Oprah Opdate.

Since launching her online video conference book club class meeting get-together event chazarai with Eckhart Tolle, Oprah has attracted over two million viewers and has had the iTunes top podcast download every day since 3/3.

In short, without any real infrastructure, just enormous popular appeal, Oprah has created a brand new Web network.

Historically speaking, I wonder if Oprah's network is a precursor to the 21st Century version of the formation of United Artists in the 1910s and 20s. United Artists was a creative consortium of DW Griffith, Mary Pickford, Douglas Fairbanks and Charlie Chaplin. They used their collective popularity to undo the strictures of the orthodox studio system and create better content.

Betcha this is what happens next.

1 comment:

Tore Claesson said...

I think you're right.
This is changing the game completely. a lot of people are going to start to think. And do.